A successful digital strategy is based on the correct analytics set-up of your website and your business.
Complete company analysis
A complete company analysis and audit includes an analysis of your site and campaigns and those of your competitors to get a clear understanding of the industry and also determines your current position within your marketplace vs. your main competitors.
A thorough audit identifies any potential obstacles to performance on your website and helps build the foundations for your wider digital marketing efforts. The complete analysis provides a comprehensive site design recommendations, efficacious content marketing strategy and plan that guarantees the support of your business needs and objectives. It also allows you to set and define appropriate goals and needs that play an important role in an effective marketing campaigns.
We work closely with our clients to establish goals and objectives for their digital activity. Our team use a wide range of industry tested tools, resources and techniques for an accurate analysis of your business, customers and industry. At the end of our analysis and audit, we submit a comprehensive report of our findings, together with clear and informed recommendations about the next steps.
User Experience (Ux)
We utilize best practice to establish how your prospects view and engage with your site and recommend changes that will dramatically enhance the user experience.
Ongoing performance strategy
The information presented in our reports gives you complete transparency and can subsequently enhance your ongoing optimization strategy.
We offer real time analytics, in-page analytics, market analysis, content auditing, competitor auditing, customer auditing, user experience testing, influencer analysis and the creation of personas which is an effective way to understand the needs of your users, prioritize features and functionality to develop a winning strategy. Other useful features within analytics are: custom filters, automated tasks, event tracking, funnel visualization, assisted conversions, visitor flow, reverse goal paths, plus many more.